Bloomberg
A startup co-founded by Phoebe Gates that bills itself as a “personal shopping assistant” took credit for online sales it didn’t actually drive, a Bloomberg investigation found https://www.bloomberg.com/news/articles/2026-07-09/gates-heir-s-shopping-app-took-credit-for-sales-it-didn-t-drive?taid=6a502187d9f1000001152f3f&utm_campaign=trueanthem&utm_content=business&utm_medium=social&utm_source=twitter