Bloomberg
Apple unveiled the company’s first foldable smartphone during a wide-ranging event Wednesday, betting that a new category can energize growth for its biggest-selling lineup. @chriswelch was there and explains what makes this such a big deal for the brand http://bloom.bg/4A2XAWH https://www.bloomberg.com/news/articles/2026-09-09/apple-s-foldable-iphone-launch-event-gets-underway?srnd=homepage-americas