Eylon Levy
They distinguish between "Israel" and "Jews" because they want to offer Diaspora Jews a choice between being "bad Jews" and "good Jews". "Bad Jews" support their family and friends in Israel. "Good Jews" actively celebrate and encourage violence against them. It's a trap.
Shadi Hamid
There's a profound imbalance in the Israel debate. Nearly all mainstream pro-Palestinian voices take care to distinguish between Israel and Jews. But pro-Israel voices are routinely anti-Palestinian, using "pro-Hamas" as shorthand for anyone who supports the Palestinian cause.